APASO 2011 Schedule

March 7-10, Austin, TX

Twitter users: Use the #apaso hashtag during the conference to share your thoughts and ideas with other attendees.

All Session Notes
(These are ready-only.  Click “Notes” links on the Session Description page for editable documents.) 

Monday March 7th, 2011

6:30pm Both Hotel Lobbies Meet to walk to Reception (will leave lobbies at 6:45pm) 

6:45pm Depart Hotels
7:00PM – 9:30PM 


Arthouse at the Jones Center
9:30PM – 12:00AM 


Hyatt Regency Downtown Hospitality Room

Tuesday March 8th, 2011

7:45AM Lobby of both hotels Meet to take Buses (buses will Depart at 8:15am)  

8:00AM Buses Depart Hotels
8:30AM Arrive Lady Bird Johnson Wildflower Center
8:30AM Wildflower Center Lobby Continental Breakfast
9:00AM – 9:15AM 


Wildflower Center Auditorium Daily Welcome 

9:15AM – 11:00AM 


Auditorium Round Robin Session 

11:00AM – 11:15PM 



11:15PM – 1:00PM 


Class Room B Executive Director Breakout
Class Room A Programming and Member Services Breakout 

Auditorium Ticketing Breakout
Lobby Marketing and Audience Development Breakout 

1:00PM – 2:15PM 


2:15PM – 3:30PM 


Auditorium Arlene Goldbard Plenary: The Wellspring: How Your Work is Transforming The World (Whether You Know It Or Not) 

3:30PM – 4:00PM 


4:00PM – 6:00PM 


Auditorium Arlene Goldbard Workshop: Reframing Art’s Public Purpose: An Interactive Workshop 

6:00PM Depart Wildflower Center


Dinner on Your Own 

Wednesday March 9th, 2011

7:15AM ­– 8:00AM Hyatt Lobby Eating #SupplyDemand for Breakfast
8:00AM Both Hotel Lobbies Meet to Take Bus
8:15AM Both Hotel Lobbies Buses Depart
8:30AM Arrive Mexican American Cultural Center
8:30AM Continental Breakfast
9:00AM – 9:15AM 


Mexican American Cultural Center Daily Welcome
9:15AM – 10:30AM 


Multi-Purpose Room Putting Audience 2.0 Into Practice
10:30AM- 11:00AM 


11:00AM – 12:30 PM 


Salinas Big Ideas for Big Lists  

Multi-Purpose Room The Logic of Discounts – A Deeper Look at our Missions and Program Strategy
12:30PM – 1:30PM 


Multi-Purpose Room Lunch 

1:30PM – 3:00PM 


Salinas Non-Traditional Collaborations
Multi-Purpose Room Messaging, Language and the Power of Stories
3:00PM – 3:30PM 


3:30PM- 5:00PM 


Rooms TBA Chat Arounds 

Strategic Planning

Artsopolis Update



Chat Around A

Chat Around B

Chat Around C

5:00PM Walk to Four Seasons Dock
5:30PM Capital Cruise Cruise to Hyatt
6:00PM-7:00PM Freshen Up or Stay on Board the Ship


Capital Cruise APASO Closing Dinner on Board Capital Cruise 



Hyatt Regency Downtown Hospitality Room

Thursday March 10th, 2011

8:15AM Hyatt Lobby Meet to walk to Ducloux Hall at Austin Lyric Opera  

8:30AM Depart Hyatt Lobby
8:45AM Ducloux Hall Continental Breakfast
9:10AM Evaluation Session Folks cross the street to  Dougherty Arts Center
9:15AM – 11:00AM 


Ducloux Hall Sarah Page on Social Media
Theater at Dougherty Arts Center Evaluation – Dirty Word of Pathway to Excellence?
11:00AM Walk to Long Center Terrace
11:15AM – 12:45PM Long Center Terrace Lunch/APASO Business 

Wrap up

– Conference closes –

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