South Florida Presentation

Get in Bed with the Arts:

Summer Theatre Fest was a three month long audience development program undertaken by the South Florida Theatre League, including a reading series featuring 18 evenings of new work developed by local playwrights, Free Night of Theater, and Get in Bed with the Arts — where the League brought a bed to 15 different theatre companies and interviewed patrons on what the arts mean to them. Through the work of the organization’s one employee and volunteer board, the South Florida Theatre League was able to raise the profile of theatre during Florida’s off-season. It’s a good example of what a small APASO organization can do with a lot of planning, buy-in from the community, and a dedicated board. The presentation will cover what worked, what SFTL hopes to do in the future, and pitfalls to avoid over-functioning.

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